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Web Design

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Fresh thinking

and smart insights from the Matrix mind

GoCar team celebrating the Best App Gold award for Matrix Internet's keyless car-sharing app at the 2026 Irish Digital Media Awards.
Digital Agency Dublin
Digital Agency Dublin
Matrix strikes Gold and Silver at the Irish Digital Media Awards

It's happy Mondays all round for Matrix as two of our client projects picked up Gold and Silver at the the 2026 Irish Digital Media Awards over the weekend. We headed to the ceremo…
GoCar and ESB Networks shortlisted for four categories at the 2026 Irish Digital Media Awards
News
News
Two Matrix clients make the 2026 Digital Media Awards shortlist

Image: AI-generated illustration created with OpenAI. We're dusting off our tuxedos and gowns, as two Matrix client projects are heading to the 2026 Irish Digital Media Awards. GoC…
UX UI design banner
Web Design
Web Design
What Makes a Good Website in 2026

Learn what makes a website work in 2026: mobile-first design, speed, clear navigation, accessibility and SEO. Plus a quick checklist before you launch.
Weathered signpost with arrows in multiple languages pointing towards export, customs, logistics and international markets.
Export Marketing, Digital Marketing
Export Marketing, Digital Marketing
Lost in translation: why speaking the language isn’t enough when exporting

Image: AI-generated illustration created with OpenAI. You can translate every word on your website perfectly and still be talking nonsense to your audience. The awkward truth about…
Matrix Internet Office
Digital Marketing, Export Marketing, Paid digital marketing
Digital Marketing, Export Marketing, Paid digital marketing
Why Paid and Organic Need to Move Together When You’re Expanding Into a New Export Market

97% of Irish exporters are planning to expand into new international markets this year, per Enterprise Ireland's most recent exporter survey. Most of that expansion energy goes int…
Team in front of Linkedin office
Digital Agency Dublin, Marketing, Paid digital marketing
Digital Agency Dublin, Marketing, Paid digital marketing
LinkedIn Advertising: Why It Remains the Most Effective B2B Paid Channel

There is a version of this conversation that ends with someone pointing at LinkedIn's cost per click — typically €5 to €10, meaningfully higher than Google or Meta — and deciding t…
meta-vs-google-ads
Digital Agency Dublin, Digital Marketing
Digital Agency Dublin, Digital Marketing
Google or Meta Ads?

Every Irish business owner running paid advertising has faced this question, usually when reviewing a budget that feels like it is not going far enough: should the money go on Goog…
Server optimisation
Website Development
Website Development
How to Speed Up a WordPress Website: A Practical Step-by-Step Guide

A practical guide to a faster WordPress site: measure first, then fix the server, the connection, WordPress and the page, with commands for each step.
OpenAi Breach
Cybersecurity
Cybersecurity
An OpenAI Test Model Escaped and Broke Into a Real Company’s Servers — Is Ireland Affected?

This week, OpenAI disclosed something that the cybersecurity community had been theorising about for years: one of its most advanced AI models, during internal security testing, es…
Website migration done right
SEO, Website Development
SEO, Website Development
How to Move Your Website Without Losing Rankings

Every business eventually moves its website. A redesign, a new platform, a rebrand, a change of hosting. The work itself is usually fine. What goes wrong is everything around it: o…