When we’re in the write frame of mind we share our digital insights, industry analysis and the odd hot take. Just putting it out there...

Why does your business need a Matrix Internet Digital Healthcheck?

Being present online is not an option anymore: it’s an obligation. This can be done throughout a website, on the most popular social media platforms,... Read More

Template or Bespoke Web Design?

When you start or expand a business, you have a million questions to answer. You need a business plan and a digital marketing plan. Of... Read More

Top Design Elements for Your Website

Web design has different components. If you are planning a new website for your company or if your site needs to be redesigned, this post... Read More

The eCommerce Retailer’s Guide to Using Color

eCommerce is a big business. In the U.S., eCommerce sales are expected to reach $500 billion by the end of 2017; European sales are expected... Read More

What Is A Sales Funnel?

Small business owners often start out because they have expertise and passion in a particular field.  But to survive, they have to be fast learners. ... Read More

Why Your Website Isn’t Converting Visitors to Leads

Your company’s website is a crucial part of your digital marketing strategy.  It has an important job: to convert visitors to sales leads.  If that... Read More

5 Signs You Need a New Website

Developing and launching a new website is a big task, and it’s easy to put it on the long finger.  It’s a bit like those... Read More

Can We Learn Anything from the Latest iPhone Design?

The iPhone 7 was launched and is now available to pre-order in Ireland. It doesn’t feature any game changers for digital marketing, but is interesting... Read More

Top 3 Photoshop tools for beginners

This blog is a continuation of our previous 2 blogs about graphic design. This week we tackle Photoshop in “Graphic Design Software: The Big Three”.... Read More

Top 5 Illustrator tools

This follow up, to our “Graphic Design Software: The Big Three” blog, will dive into more detail in each of the three major Adobe Suite.... Read More