and smart insights from the Matrix mind
Things you can do to increase conversions eCommerce is a big business. In the U.S., eCommerce sales are expected to reach $500 billion by the end of 2017; European sales are expect…
What is eCommerce and how does it integrate with social media? Most of us have bought jewellery off Etsy, textbooks from Amazon, and limited edition kitsch through eBay. But what e…
Humans Thrive on Connection Before the era of social media and digital networking, traditional face-to-face interactions were the cornerstone of business relationships. Despite the…
How to Protect Your Business and What to Do If You’re Targeted Headlines worldwide are dominated by the latest ransomware attack, and the notorious Wannacry virus has affected comp…
What about doing it better? In a rapidly evolving digital marketplace, Irish SMEs face stiff competition from larger British retailers, especially as more Irish shoppers are drawn…
It’s more than survival—it’s about enhancing your customer experience and meeting their needs. Your business exists to make money. That’s the goal, but it’s not the only thing you…
Mobile Shopping on the Move Going shopping no longer means stepping into a physical store. And if you think the only alternative is sitting at home with a desktop or laptop, you’re…
When people think of eCommerce platforms, names like Magento and complex shopping cart software often come to mind. What many don’t realize, however, is that WordPress, a platform…
How Small Businesses Can Leverage Pokémon Go to Boost Sales and Attract New Customers Last week, we explored the origins and rise of 2016’s breakout app, Pokémon Go. Since its laun…
SEO Mistakes and How to Avoid Them Many online sellers mistakenly believe that simply adding product listings to their eCommerce website will automatically attract traffic. Unfortu…
