Fresh thinking

Microsoft Corp. made headlines this week with its announcement of a landmark deal to acquire the B2B networking platform LinkedIn for a staggering $26.2 billion. This acquisition m…

If you set up your Facebook account over five years ago, you might remember when the platform was a hub for the 16-30 age group. Back then, Facebook was cool—a space where young pe…

Social Media Complaints 101 For those managing social media channels on behalf of a company or client, the two dreaded words that can cause a lot of stress are customer complaints.…