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Digital insights, advice and ramblings from our team of experts.

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The Ten Commandments Of Beginning A Successful Email Marketing Campaign


Reaching a desired audience As any digital marketing expert will tell you, one of the most effective methods of reaching a desired audience and increasing organic website traffic is through the execution of a successful email marketing campaign. If planned and maintained correctly, a successful email campaign can become a key element in an overall […]

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Life of a web developer

A Day in the Life of a Web Developer


Ever wondered what it’s like to be behind the scenes of developing websites? Who is behind all those fantastic websites that we use every single day? What is their daily routine? Find out what it’s like to be in the shoes of a web developer… Behind the scenes I have been a web developer in […]

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WordPress zero-day or how to hijack millions of websites


Exploit code lets attackers gain unauthorized administrative control over millions of WordPress websites worldwide. WordPress CMS used by billions of websites has been found vulnerable to two newly discovered threats that allow attackers to take control (hack) over your web server. This ‘attack code’ has been released and it targets one of the latest versions […]

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8 ways marketers can achieve top SEO results in 2015


Even though Google search is not the be all and end all to business, having a site that ranks well for highly searched for keywords helps so much its difficult to put a definite price on it. As you may well know, Google has altered and changed its algorithm majorly in the last few years, introducing […]

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SME

Irish SMEs Not Equipped For Online Business


IEDR – New Report IE Domain Registry (IEDR), the guys who manage Ireland’s .ie domain registry, have released a startling new report detailing the online capabilities, or lack thereof, of Ireland’s small and medium-sized enterprises (SMEs). Perhaps the most surprising revelation within the report is that only 63% of Irish SMEs have a website. Of […]

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Google Analytics – Breaking the Audience Down Part 2


Sessions Here you will find the total number of Sessions within the date range. A session is the period of time a user is actively engaged with your website, app, etc. % New Sessions This is an estimate of the percentage of first time visits. New Users This is the number of first-time users to […]

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Google Analytics – Breaking the Audience Down Part 1


Google Analytics is a dynamic, user-friendly web analytics application Learning how to use Google Analytics for beginners is easy! It records relevant digital statistics such as site visits, how a user comes to your site, for how long they stay, and where they are located. Overview Session A Session is the period time a user […]

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#ACCIDENTALSPAMBUDDIES


Did you get caught in the #accidentalspambuddies cc bonanza? What happened? So, James Corneille ‏( @JamesCorneille ) took it upon himself to empty the list of contacts had in his LinkedIn by doing this and created a database! He wanted to promote his development business rainy monster and did so in an evil genius way! […]

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