and smart insights from the Matrix mind
What is Periscope? Periscope is Twitter’s new live-streaming, live-broadcasting app and it is taking social media by storm allowing you to watch and broadcast live videos. Want to…
Instagram is huge, there’s no doubt about it. Since its acquisition by Facebook in 2012, Instagram’s growth has boomed to over 300 million followers with over 70 million photos a d…
Large established companies can accumulate a massive amount of followers on Twitter in no time, it’s nowhere near that simple for small businesses, however. It can seem near imposs…
What is Pinterest? Pinterest is a popular digital bulletin board where millions of people worldwide share and discover images, ideas, and inspiration. Whether it's a recipe, a DIY…
Hashtags. You see them everywhere on social media, but what exactly are they? And more importantly, how can they help you or your business? Let’s break it down in a way that makes…
The Hidden Influence of Facebook on Your Emotions: What You Need to Know Ever wonder how scrolling through Facebook can change your mood? Turns out, there’s more going on behind th…
It’s All in a “LIKE”: The Value of Facebook Likes in Digital Marketing When it comes to evaluating the effectiveness of digital marketing, many companies struggle to assign a tangi…
New to Twitter? This can be quite intimidating for a Business. Who is it for? What is it? Do I need it? How do you start? How do you get people to follow you? How do you get custom…
Social Media? Some companies are really going to town on their social media (a few come to mind: Funky Christmas Jumpers, Jameson, Aviva Stadium). At the same time, so many compani…
Social Media Campaign Planning There’s no one size fits all approach to a social media marketing plan. It all boils down to a number of factors. Your Goals – You may wish to drive…
