and smart insights from the Matrix mind
The process of attracting potential customers and motivating them to make a purchase is not a simple two-step job. Digital marketing is based on the idea of the sales funnel, the m…
The week, when almost everyone around the world prepares to be Irish for a day, is a good time to consider how you can leverage Ireland in your digital marketing strategy. Incorpor…
What will help your brand boost sales in 2018? We don’t have a crystal ball, but we do know digital marketing. It’s what we do every day. And we see four key trends emerging for 20…
By now, the Christmas shopping season is in high gear. Many of those looking for presents online now are feeling a bit of pressure. And that is a fantastic opportunity for online…
Is it time to take your brand to the next level and reach out beyond your own borders for new, international customers? When you start to get interest from overseas and have the ca…
Live stream video is becoming more popular all the time. It’s immediate and engaging, two of the most powerful qualities a social media campaign can have. Live video gives your a…
The team here at Matrix Internet is gearing up to attend Ireland’s Internet day, which will be hosted by The Irish Domain Registry (IEDR) this evening. The event, which is in its t…
It’s too early to start your Christmas marketing, but it is time to start fine-tuning it. Consumers today, particularly millennials, choose brands they identify with and that ofte…
Things you can do to increase conversions eCommerce is a big business. In the U.S., eCommerce sales are expected to reach $500 billion by the end of 2017; European sales are expect…
Spotify has consistently delivered spectacular advertising campaigns. They are masters in using the data at their disposal as a way to connect with users and the general public in…