What we do

Fresh thinking

and smart insights from the Matrix mind

What is Google Hummingbird

Understanding Google Hummingbird: A Major Leap in Search Algorithm Evolution In September 2013, Google introduced a groundbreaking update to its search algorithm known as Hummingbi…

SEO
Why SEO marketing is Necessary

Search Engine Optimization (SEO) marketing is a necessary component of any successful digital marketing strategy. SEO focuses on improving the visibility and ranking of a website i…

Why Mobile Optimisation is Important to Website owners?

What is Mobile Optimisation? Mobile optimisation is the process of adapting your website to provide an optimal viewing experience on any mobile device, such as smartphones and tabl…

What Should Your Business Be Doing When It Comes To Online Marketing?

In today's digital age, online marketing is an essential part of any business strategy. With the vast number of online marketing channels available, it can be challenging to know w…

Irish IoT Study Launched

Expect to see a lot more about the Internet of Things in the Irish media in 2018. ENABLE, a €14.5 million research project, was launched this week to study how the IoT can improve…

Self Care for the Self Employed

To people working as employees, being self-employed sounds like a very relaxing gig.  No boss!  No one giving orders and giving out if you don’t arrive at your desk until 9:05.  Bu…