What we do

Fresh thinking

and smart insights from the Matrix mind

What’s the Point of Your Business Blog?

Unlocking the Full Potential of Your Business Blog   At Matrix, we often recommend that our clients incorporate blogging into their marketing strategy. But for your business b…

Getting Inside Your Customers’ Heads

Understanding Your Audience from the Inside Out The most successful marketing campaigns share a crucial element: an intimate understanding of their target audience. These marketers…

Why Measuring Website Traffic Matters

Measuring website traffic is an essential part of any online business strategy Your online presence is studded with analytic tools, so measuring website traffic might seem simple.…

SEO
Pop-Ups and SEO

What You Need to Know Since 2016, Google has been cracking down on intrusive pop-ups and interstitials to improve mobile user experience, and this policy is still highly relevant t…

SEO
5 Critical Considerations For Keyword Success

Why Keywords Are Critical for Online Success In today’s digital landscape, your business's success often depends on how easily potential customers can find you online. The key to v…

Matrix Internet Nominated For National Blog Award

Matrix Internet we are delighted to announce that, for the second year running we have been nominated on the Littlewoods Blog Awards Ireland 2016 shortlist in the Digital & Tec…

Business Showcase: Matrix Featured In Irish Tech News

Matrix was delighted to be featured in the Irish Tech News Business Showcase this week. As the name suggests, Irish Tech News is Ireland's leading technology news site. Their Busin…

Google’s Project Ara

Why the Modular Phone That Promised Everything Never Took Off In 2013, Google announced one of the most ambitious hardware experiments in smartphone history: Project Ara, a fully m…