When we’re in the write frame of mind we share our digital insights, industry analysis and the odd hot take. Just putting it out there...
🎯 Why Some Export Marketing Campaigns Succeed — and Others Fall Flat Taking your business global isn’t just about logistics and customs—it’s about getting your... Read More
By Matrix Internet
The Happy Pear seem to be everywhere! Their quirky and playful Instagram, Snapchat and Facebook presence won the Bord Bia Digital Marketing back in 2013,... Read More
Mark Zuckerberg surprised everyone during his keynote speech at F8, Facebook's annual developer's conference when he announced that Facebook would be providing a dating service... Read More
It's Friday the 13th. As most of Jason Voorhees’s victims would probably agree, it’s considered the dreaded unluckiest of days. On this day, fewer people... Read More
The week, when almost everyone around the world prepares to be Irish for a day, is a good time to consider how you can leverage... Read More
By Irene Hislop
Case studies are a powerful marketing tool. They bring in several elements that appeal to and motivate your audience. Like a testimonial, they are evidence... Read More
The process of attracting potential customers and motivating them to make a purchase is not a simple two-step job. Digital marketing is based on the... Read More
Your website isn’t static – or at least, it shouldn’t be. One of the biggest mistakes companies make is thinking that once they have their... Read More
How to Build Search Visibility Across Borders, Languages, and Markets In today’s global digital economy, exporting isn’t just about logistics and customs—it’s about being discoverable.... Read More
The ‘About Us’ page of many business websites is woefully underdeveloped. Does your site simply give a short summary of what you do and mention... Read More