and smart insights from the Matrix mind
Personalisation used to mean putting a first name in an email. Now it can shape everything a customer sees: products, prices, content, even the timing of each message.
Used well, AI can support good content strategy and strong copy. Used badly, it can expose every gap in your message and every flaw in your process at speed.
You wake up, grab your phone and see it. Your main social media account is suspended. Or a country level ban has just rolled out. Or an overnight algorithm change has turned yester…
Crafting Digital Stories That Drive Global Growth At Matrix Internet, every website, platform, and campaign starts with a story. Not just any story—the story of a business, its amb…
To expand globally, companies need to keep evolving with rapidly changing consumer needs and expectations. In recent years, Irish start-ups and emerging businesses have succeeded t…
After years of controversy and complex negotiations, Brexit is still an ongoing dark cloud of uncertainty for businesses trading with the UK. As the UK’s closest trading partner, B…
