COVID-19 business survival

Blog

When we’re in the write frame of mind we share our digital insights, industry analysis and the odd hot take. Just putting it out there...

Does Your Marketing Understand Millennials?

A recent study by Defy Media’s Acumen Research and TMI Strategy showed that 66% of people aged 13 to 25 used an adblocker on at... Read More

What Is CMS?

CMS stands for Content Management System.  It automates updates to your blog and website.  Some might fear that CMS complicates matters and requires advanced tech... Read More

Training Your Digital Marketing Team This Summer

Parents across Ireland are now frantically trying to enrol their children in summer programmes.  And adults are looking for interesting and enriching summer school programs... Read More

Google Street View Turns 10

For a solid decade now, Google Street View has been helping us get where we’re going.  It’s helped us arrive at our holiday destinations, dental... Read More

Hope for Impulsive Social Media Users

The world has a growing awareness of the dangers of posting to social media when your head isn’t in the game.  It’s so easy to... Read More

Driving Bargain Hunters to Your Site

Everyone loves a bargain.  So when we say you need to drive bargain hunters to your website, we don’t mean you should be marketing to... Read More

Can You Win with a Facebook Contest?

Social media is a powerful marketing tool, but what about those Facebook contests so many companies use?  We all see them streaming through our newsfeeds. ... Read More

Social Media vs. Email Marketing: When to Use Each

Small and medium businesses have so many ways to reach out to their target market today.  It isn’t always clear which way is the best. ... Read More

Should Your Business Have a Newsletter?

Not every business needs a newsletter But for some businesses, a newsletter is a powerful and effective part of their digital marketing strategy.  A quality... Read More

Up Your Social Media Game in 3 Steps

Your company’s social media shouldn’t be an afterthought.  It should be a cornerstone of your digital marketing strategy.  Many small and medium business owners know... Read More