Tag Archives:

content marketing

Friday the 13 | Marketing Matrix Internet

3 Marketing Tips we Learned from the Friday the 13th Franchise


It’s Friday the 13th. As most of Jason Voorhees’s victims would probably agree, it’s considered the dreaded unluckiest of days. On this day, fewer people go out, and according to some estimates, over $800 million is lost by businesses on this day. Since Friday the 13th has such a huge impact on businesses, we decided to […]

LinkedIn Face Images

How To Write LinkedIn Posts That 86% of Connections Will Click


Back in 2014, LinkedIn announced that the professional networking platform would open up their publishing platform, Pulse to the public. Pulse is LinkedIn’s version of a personalised news feed. It allows users to see the biggest headlines and read top industry news of the day. In 2017, the standalone Pulse app was retired. LinkedIn Pulse […]

Irish Identity in Marketing

Leveraging the Irish Identity in Marketing Strategy this St. Patrick’s Week


The week when almost everyone around the world prepares to be Irish for a day is a good time to consider how you can leverage Ireland in your digital marketing strategy. Incorporating Irishness into your brand image isn’t just for the sellers of Aran knits and Claddagh rings. Ireland has a brilliant image globally. Almost 35 […]

Case Studies Matrix Internet

How to Use Case Studies in Your Online Marketing


Case studies are a powerful marketing tool. They bring in several elements that appeal to and motivate your audience. Like a testimonial, they are evidence from an outside source that your product or service solved someone’s problem. A case study is a form of word of mouth. It builds your credibility. Case studies are more […]

website design elements | Matrix Internet

Top Design Elements for Your Website


Web design has different components. If you are planning a new website for your company or if your site needs to be redesigned, this post will help you understand the basics of what that involves. Most of us think in terms of how a site looks and what features it has. However, professional web designers […]

About us text | Matrix Internet

Using Your Website’s ‘About Us’ Page to Engage


The ‘About Us’ page of many business websites is woefully under-developed. Does your site simply give a short summary of what you do and mention the company’s founder by name? Maybe it includes headshots and short bios of the professional experience of a few key people and a paragraph-long summary of the company’s history. That’s […]

Going strong
since 2000
helping our clients to
flourish