The Brief Internationally renowned pianist Yvonne Collier needed a vibrant site to sell high-quality recordings of her winning accompaniments to other musicians, and Matrix had all the key elements for this grand design. For years, students and fellow musicians had been asking Yvonne for recordings of her accompaniments to complement their own playing, which inspired her to launch Piano Soundz. We delivered an eCommerce website of note that can display, preview and sell hundreds of accompaniments of songs for voice, strings, woodwind and brass. From classical sonatas to Elton John classics to Baby Shark, users can find their chosen piece on a fully responsive site with chic visuals and easily navigable content. With such a varied collection, the site needed a harmonious User Experience (UX), and we composed a sophisticated and clear format that bursts with rich visuals, without sacrificing content. The menus provide a frictionless flow with intuitive categories for styles and instruments. To bolster trust, the site presents Yvonne’s extensive music achievements — which we developed as a menu on piano keys as an added flourish. Yvonne’s conversion rate has greatly increased, and more importantly, the site is a valuable resource in the music community. More and more musicians are connecting with Yvonne, and she is able to provide them with expert accompaniment for any occasion. This is one project that really ended on a high note. Delivered services: ● UX design ● eCommerce website design ● Website Development See the project Key Features 01Fully bespoke browsing experience with custom graphic design; 02Integration with multiple payment systems and mobile payment; 03Hassle-free checkout process; 04Clear and concise account area and history of orders; 05Fully responsive. Goals A vibrant site that’s informative as well as a hub for quality recordings. To create an eCommerce site that intuitively displays and sells a wide range of piano accompaniment recordings; Highlight Yvonne’s separate expertise in providing accompaniments for exams, as well as track requests; Maintain a chic classical music visual element. Process Striking the balance between user flow and powerful eCommerce functionality. User Experience (UX) planning phase with Yvonne to develop a complementary design and function strategy; Through further collaboration, created a series of formats and organisational structures; Sample each track — preview pieces before buying; ‘Trending now’ section to highlight popular pieces. Results Through a concerted effort, Piano Soundz is a huge success... Conversion rate has greatly increased since the new website launch Increased visibility and online presence in the music community; User-friendly presentation of catalogue. View more Work UX Design Development Content Writing AIB is investing in young people’s futures through the Future Sparks programme UX Design Development Content Writing UX Design Development Content Writing For nearly 90 years, Lisney has been the biggest name in Irish property, but their latest building project has... UX Design Development Content Writing BRANDING UX UI DEVELOPMENT An online tool that empowers Irish businesses to monitor and control their carbon footprint through a customised... BRANDING UX UI DEVELOPMENT Design Development Support The Society of St. Vincent de Paul (SVP Ireland) is Ireland’s largest voluntary charitable organisation, founded... Design Development Support Design Development Offbeat Donuts is on a mission to sprinkle a little bit of decadence over the Irish bakery experience. Design Development Design Development Support The online store for one of Ireland's most prestgious brands Design Development Support Software Mobile Apps Support The next generation of mobility, via 800 vehicles moved by Matrix software Software Mobile Apps Support UX Design Development Content Writing Data Space for Skills (DS4Skills) is a new initiative aiming to create a shared open source network for sharing... UX Design Development Content Writing Design Development Support Altu was formed in 1997 in Dublin with a progressive ethos Design Development Support Design Development Support Jigsaw is Ireland’s most prominent support network for young people's mental health Design Development Support