The Brief The Mayo, Sligo and Leitrim Education and Training Board is the leading provider of education and training in the region, with a strong community-focused vision. The MSLETB educates and trains 30,000 children, young people and adults at their schools, training centres, youth centres and further education centres. The board needed a new modern, youth-focused website that was user-friendly and spoke directly to students and trainees in the region. We responded with an engaging platform that captures their online brand and presents all of their opportunities in an enticing way. To reflect MSLETB’s dynamic environments we chose strong imagery and video from their various learning and training centres, matched with an engaging content strategy throughout. The website now offers a streamlined and logical user journey and a hassle-free route to all of MSLETB’s services. It’s faster and easier to navigate, and future-proofed so staff can update the site without calling for external help. In helping develop this new online platform, we’re happy to have been a part of MSLETB’s ongoing drive towards excellence in the region. Delivered services: ● Website Development ● UX Design Website Link Key Features 01Custom graphic design with custom icons and an inviting colour scheme based on corporate colours — and mobile-first, to appeal to younger users; 02Streamlined User Experience (UX), for simple and logical navigation to services, training courses and information; 03Prominent photos of real students, trainees and staff, in genuine MSLETB learning environments; 04Provided training and templates so MSLETB staff can update the site without external assistance; 05Focus on MSLETB’s story, vision and community-driven approach, through mission statements and shared goals. Goals To create an engaging and informative hub for young people and adults to learn about MSLETB’s essential services. Raise the digital presence of MSLETB as the leading provider of training and education in the region; Capture the eclectic nature of the training and education available; Create a dynamic platform that could be easily updated by MSLETB staff. Process A heavy focus on enticing design, clearly laid out information to users and a seamless UX — from workshops and collaboration to live deployment. Discovery workshops on UX, sitemap and a diverse range of personas; Custom graphic design with an emphasis on bold visuals, bespoke icons and engaging photos of staff, students and trainees; Move content from old site and enhance presentation for optimum impact; Deploy bespoke website. Results An enticing, informative website that’s easy to navigate. A clearly laid-out presentation of MSLETB’s essential services, training and education; Increased traffic and conversions since deployment; Platform is fully adaptable — staff can easily access and update the Content Management System (CMS) with no need for external help. View more Work UX Design Development Content Writing AIB is investing in young people’s futures through the Future Sparks programme UX Design Development Content Writing UX Design Development Content Writing For nearly 90 years, Lisney has been the biggest name in Irish property, but their latest building project has... UX Design Development Content Writing BRANDING UX UI DEVELOPMENT An online tool that empowers Irish businesses to monitor and control their carbon footprint through a customised... BRANDING UX UI DEVELOPMENT Design Development Support The Society of St. Vincent de Paul (SVP Ireland) is Ireland’s largest voluntary charitable organisation, founded... Design Development Support Design Development Offbeat Donuts is on a mission to sprinkle a little bit of decadence over the Irish bakery experience. Design Development Design Development Support The online store for one of Ireland's most prestgious brands Design Development Support Software Mobile Apps Support The next generation of mobility, via 800 vehicles moved by Matrix software Software Mobile Apps Support UX Design Development Content Writing Data Space for Skills (DS4Skills) is a new initiative aiming to create a shared open source network for sharing... UX Design Development Content Writing Design Development Support Altu was formed in 1997 in Dublin with a progressive ethos Design Development Support Design Development Support Jigsaw is Ireland’s most prominent support network for young people's mental health Design Development Support