In 2013, Matrix worked with Pizza Hut Ireland in delivering a very highly-targeted Facebook advertising campaign, to support their promotional campaigns on campus in three universities and colleges around Dublin.
The campaign resulted in an upsurge in new likes for the Facebook page ( over 16,500), as well as significant uptake of the promotional offer itself in three key locations around Dublin. This was all achieved at a very modest cost to Pizza Hut Ireland. Matrix also advised and supported Pizza Hut in terms of their Facebook marketing, specifically in the management of the Pizza Hut Delivery Facebook page.
- Facebook likes over 20,000
- Search engine optimization for key search terms
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