DIGITAL AUDITS

Turbocharge your brand with digital audits

Ready to disrupt the digital space? Our deep dive digital audits uncover game-changing insights, overhaul your online presence, and set you up for growth.

Audits that sharpen your digital edge

We dive deep into your brand’s digital universe, hunting down missed opportunities and delivering clear, actionable steps to ignite your online presence. From killer UX design to getting you on the SEO map, our audits fuel your success.
It’s not just a health check — it’s a total digital wake-up call designed to keep you ahead of the curve and your competitors chasing you

Uncover hidden opportunities

A digital audit digs deep into every corner of your online presence. We uncover gaps, missed opportunities, and areas for growth that you might not see from the inside. By shining a light on what’s holding you back, we help you maximise potential, innovate, and stay ahead in an ever-changing digital landscape.

Supercharge your performance

It’s not just about spotting problems; it’s about amplifying what works. Our digital audits deliver clear, actionable strategies to improve user experience, boost SEO, refine your brand, and enhance overall performance. Whether it’s faster load times or better engagement, we give you the tools to turn your online presence into a well-oiled machine.

Stay ahead of the competition

In a crowded digital space, standing still is falling behind. Our audits ensure you’re not only keeping up with the latest trends but setting new ones. We’ll benchmark your digital efforts against competitors, providing insights that help you leapfrog the competition with smarter strategies, bolder branding, and a sharper, more effective online presence.

years delivering digital growth strategies

experts across 20+ countries

digital audits completed across industries

Our deep-dive digital audit projects

Offbeat Donuts

A mouthwatering new website

Copywriting & Content Strategy
Digital Audit
Ecommerce
Technical Support
UX/UI Design
Website Development

Lisney

One of Ireland’s leading residential real estate agencies with offices throughout Dublin and Cork

Consultancy
Digital Audit
Technical Support
UX/UI Design
Website Development

GoCar app

A stress-free alternative to car ownership in cities

App Development
Brand Design
Consultancy
Data & Analytics
Digital Audit
Hosting
Technical Support
UX/UI Design

Storage Wise

A well-packed storage unit

Digital Audit
Technical Support
UX/UI Design
Website Development

See all case studies

The Matrix digital audit process

From branding to security, we dive deep into every key area—delivering powerful insights and bold strategies that turn your digital presence into a growth engine.

Branding and UI design

Your brand’s first impression is everything. We dive into your design, ensuring your visuals pop and your message connects across all digital platforms — so your brand stands out and sticks with your audience.

UX design

Great design goes beyond looks — it’s about flow. We assess your site’s user experience, offering advice for making it intuitive and engaging from the first click. No friction, no confusion — just smooth journeys that convert visitors into customers.

Content

Your content should inspire, inform and convert. We assess every word, image, and message on your site to ensure it aligns with your brand and resonates with your audience, driving them to take action.

Advertising and PPC

Maximise your ad spend with smart, targeted campaigns. We review your ad placements, messaging, and conversion rates, delivering insights that boost your ROI and ensure your ads hit the right audience every time.

Cybersecurity

In today’s digital world, security isn’t optional — it’s essential. We audit your site’s security measures, from data protection to encryption, ensuring you’re fully protected and compliant with the latest regulations.

SEO visibility

Visibility is power. We dig into your SEO strategy, optimising your keywords, metadata, and structure to push your site up the rankings—so your audience finds you faster and more often.

Social media

Engagement starts with connection. We review your social media channels, ensuring your messaging, targeting, and content strategy drive engagement, build community, and keep your audience coming back for more.

Transparent and precise — your digital audit team

Deep analysis, clear priorities, and step-by-step recommendations that improve your site.

Meet the team

Eimear Delargy

Digital Marketer

Conor McCaffrey

Senior Content Strategist

Zahra Alboqub

UX Designer

Bart Ryan

User Research / UX Designer

Aoife O’Driscoll

Digital Marketing Manager

Giuseppe Ditaranto

UX/UI Designer

Srdjan Nikolic

Senior SEO Specialist

What our clients are saying about us:

Matrix Internet have brought their creative and technical skills to the fore with the development and maintenance of our app and website. They have been a flexible, reliable and dedicated partner since we first got on board and would highly recommend their services to other SaaS platforms.

Rob Kearns

Head of Growth

The Matrix Internet team delivered a website that not only looks amazing but also performs flawlessly. They understood our needs and went above and beyond to ensure it was launched on time and within budget. Feedback from our internal teams and donors has been overwhelmingly positive!

Linda O'Connell

Head of Digital Marketing & Communications

The team in Matrix built our new E-comms platform. From the beginning, they took the time to understand our brand and scope out what we wanted to achieve, at all times revising and refining what would be our final result. Our new website has made a huge difference not only…

Sandra O’Casey

Director

Working closely with Matrix, we were able to bring a platform tailored to support, inform and educate the many different audiences we have at Jigsaw. Continuously looking at the most effective ways to develop strong user journeys, we found Matrix to be extremely responsive during the duration of the project…

Naoise Kavanagh

Digital Programme Manager

“When I took on the marketing role with ReproMed I had to hit the ground running and work with a trusted partner who would treat our business as theirs. I knew I could trust Matrix. They provide a full service from digital marketing and social media expertise right through to…

Brian Cashman

Marketing Director at ReproMed Group

Matrix listened carefully, challenged assumptions, and worked seamlessly with our leadership team to develop a results-driven digital marketing strategy. Their technical expertise in digital frameworks was notable - they didn’t just improve the look and feel of our online presence; they made our value proposition easier to understand and much…

Colm Brady

CEO

Before launching into the Avoca website redesign project, we researched several creative web design & digital marketing companies. From the start, Matrix Internet stood out from the rest. After receiving outstanding recommendations and positive feedback from some of their clients, it became clear that Matrix was the right choice. Through…

Melanie Brown

Online Content Manager

FAQs

What exactly do you audit, and how is it scored?

We review areas such as branding, UI, content, UX, PPC, coding, SEO, social, media and assign scores with plain-English findings and recommended actions. You get a holistic view across channels.

What access do you need, and why?

Read-only access to GA/GA4, Search Console, CMS (staging if possible) and ads platforms lets us analyse properly and avoid gaps. The report shows how limited ads access constrained PPC insights and that GA4 wasn’t configured. We also review hosting/security settings for context.

How do you approach mobile and UX issues?

We test responsiveness, navigation, and task flow. In some cases we recommend a mobile-first reset, user testing, clearer CTAs, search, breadcrumbs, and improved information architecture.

What SEO/technical problems do audits typically uncover?

Expect specifics: duplicate sitemaps, missing H1s, weak internal linking, slow mobile scores, mixed http links, and missing organisation/FAQ schema. We prioritise fixes that improve crawl/index coverage and real-world speed first.

What happens if ads and tracking are a mess?

We document the current state, then outline recovery steps like reclaiming historical Google Ads accounts, replacing Smart with Search campaigns, fixing conversion tracking, and sending traffic to relevant landing pages instead of the homepage.