Shanore

The Brief

Shanore is an award-winning, family-run jewellery business specialising in handcrafted Celtic designs that are renowned in Irish and international markets. The business needed a new website to increase sales and expand brand reach, and we delivered by creating a digital home that bears all the hallmarks of the world’s best eCommerce sites.

Through discovery workshops and consultations, our designers and developers became immersed in the Shanore story. We crafted an elegant and enticing digital shopfront to display Shanore’s glittering array of traditional products and artistic photos while optimising the User Experience (UX) with easily navigable menus, intuitive filters and a streamlined checkout process.

As part of the rebranding process, we also established a multi-faceted digital marketing strategy, including establishing an engaging social media presence across all channels. Our new Content Management System (CMS) included a blog as part of a new content strategy, while testimonials, a list of awards and brand history reassure customers of Shanore’s quality and Irish tradition.

The smooth UX also carries over to a streamlined admin experience for the client. We developed a bespoke eCommerce engine that greatly simplifies all processes, from catalogue updates to detailed stock reports and the wholesale order system. With the input of Matrix, the expert craftspeople at Shanore continue to shine.

Delivered services: ● Website Development ● eCommerce integration ● UX Design ● SEO