The Client:

Barnacles

The Brief

Barnacles have state of the art hostels in Galway and Dublin. The challenge was to create a website that resonated with a young, cosmopolitan target market and which would convert a high number of visitors into bookings.
www.barnacles.ie

The Solution

The Matrix design team were given a very wide licence by Barnacles to create something distinctive and edgy with a modern feel. Large visuals and stylish video content were given huge prominence in the final designs in order to make the website content engaging and stimulating.

In terms of usability, it was important to create logical landing points for their 2 main locations : Galway / Dublin and to ensure that CTA’s ( calls to action ) and booking options were prominent.

The result is a vibrant, visual design which is designed to appeal to a young demographic audience.

Key Features

  • 1. Distinctive graphic redesign
  • 2. Content management system
  • 3. Search engine optimization
  • 4. Fully responsive design for all devices
  • 5. Full integration of 3rd party booking engine
  • 6. Integration of video content
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The Client: Barnacles
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WoofAdvisor Working with the team at Matrix Internet has been a very positive and rewarding experience. As a (one man) non techie startup founder, undertaking a very ambitious and complex website, finding the right web agency was absolutely critical. The team's approach was perfect: a couple of preliminary workshops to make sure everyone fully understood the brief, target market, bullseye customer etc., followed by the creation of a number of very insightful Personas and accompanying Scenarios. This approach continued through to completion, with helpful advice and insightful suggestions at every stage of the project, many of which found their way into the finished design and functionality. While I felt some of these were not have been fully covered by the brief, there was zero slippage on budget. The project was delivered 100% to the agreed budget, which was highly competitive to start with. User testing undertaken by me has been universally positive in terms of Design, Layout, (the many) Features, and most importantly, Ease of Use. I really don't do recommendations lightly, but Matrix Internet have successfully turned my dream into a reality that I am very proud of, and I cannot recommend them highly enough. Gerry Molloy, CEO & Founder, WoofAdvisor

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Gerry Molloy
3 weeks ago
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